EXPERIENCE

Digital Content Creator: FOX 5 Atlanta

• Duties: Write and edit compelling, UX-focused content related to news, events and topics relevant to local users and beyond, including text stories, photos/graphics, live streaming content, breaking news, and social media elements. Advise colleagues across departments on digital content strategy.
• Achievements: Member of team ranking top five monthly for social media and website impressions across all local FOX affiliate stations. Improving skills in WordPress CMS, live streaming and using a TriCaster. Surpassed August 2024 YouTube revenue goal within first six days, having crafted seven of the top ten highest performing videos/streams during that period. Also helped team surpass monthly revenue goal in January, February, March, June and July. Contributed to Southeast Emmy Award-winning breaking news coverage.

Host/Producer/Sr. Multimedia Journalist: News 12 Networks, NYC

• Duties: Originally hired as a Content Producer to plan, design and create original content for News 12 Networks to support business goals. Pitched, wrote and edited various segments, shot and edited a weekly 30-minute program for television, produced digital parallel content, and reported original feature stories with and without a photographer. Developed and maintained a style guide for the show. Held workshops to teach colleagues Adobe editing skills.
• Achievements: 2023 NY Emmy Nomination: Craft Achievement Award Host/Moderator. Fully developed a series from pilot to third year of production. Nominated for 2022 NABJ Salute to Excellence Award. Ranked Number 1 Most Watched Cable Show on Nielsen 1/22/22 and maintained Top 5 every Saturday since. Sponsored by Stop & Shop, GMC. Earned promotion after just four months in the role.

YouTube Partner: #BlackGirlsYouTubeToo

• Description: Developed a cross-platform content strategy to encourage high school students to pursue higher education with a focus on HBCUs by giving financial and academic advice and vlogging about real world experiences.
• Duties: Wrote and scheduled original content. Designed graphics and animations. Filmed with a Canon T6i. Learned nonlinear editing with Adobe Premiere and AfterEffects. Social media marketing.
• Achievement: 5M impressions; 1.4M views; 81.6K hours watched; 13.4K subscribers; Paid YouTube partner; Sponsored by Warner Bros, Skechers, RealHer Makeup, TheElephantPants, and more.

SKILLS

• Digital: Streaming through TVU and Akta/Anvato. Youtube syndication. Use of YouTube, Twitter, Facebook, Instagram, TikTok for reporting, aggregating and driving traffic all while under daily deadline pressure, including breaking news. Intermediate knowledge of SEO, Salesforce/Email newsletters, CMS (WordPress).
• Broadcast: All aspects of production (Planning, building a rundown in ENPS, scripting, communicating with directors, filming, editing in post and exporting). Excellent on-camera delivery, presentation and communication skills.
• Editing: Advanced knowledge of software for multimedia editing (Final Cut Pro, Premiere, Animate, AfterEffects, Photoshop, Illustrator, inDesign, Pro Tools). AP Style copyediting. Intermediate knowledge in UI/UX Design (Figma). Project management tools (Notion). Elementary knowledge in programming (HTML). 
• Language: Fluent in reading/writing Spanish, and elementary-intermediate in speaking.

EDUCATION

Columbia University Graduate School of Journalism, New York, New York
M.S. in Journalism
Focused on social inequality reporting with coursework in feature writing, investigative techniques and advanced videography. Covered race, economic and class changes in downtown Brooklyn for a variety of breaking news stories ranging from the economic implications of a New York’s first housing unit for the elderly LGBT to a web-documentary on alternative birthing options amid a high death rate for Black women.

Howard University, District of Columbia
B.A. in Media, Journalism, Film & Communications
Graphic design minor. Annenberg Honors Program graduate with coursework in social media marketing. Spent a semester abroad at Universidad del Mar: Centro de Capacitación Turístico studying culture and advanced oral expression in Spanish.